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What is e-Consulting? E-Consulting offers expertise on a
new mixture of marketing channels which allows any
company to promote itself in a way not possible before.
These powerful new channels, of course, include the utilization of the Internet and related technologies
as a sales and business image enhancement tool, as well as a vehicle for common business and communication
exchange with customers, vendors, and business-to-business entities.
** Special Thai SME offer: Google Advertising Starter Plan
--for companies based in Thailand and new to Google Adwords
--fast track: adwords campaign implemented in 3 days
--guaranteed ad position in the top 3
--maximum number of keywords: 100
--maximum number of campaigns: 2
--ad placement on Google.com and Google.co.th
--advertising in 2 languages; English & Thai
--stats reporting: every week
--24/7 helpdesk support
--setup fee: 13500 baht
--monthly fee: 4500 baht
--minimum subscription period: 1 month
--NB: this is a "niche-entrance" campaign;
for conversion (lead+sales) based campaigns please check GES Thailand
For info on our advanced PPC Plans contact us at EConsulting@jsg.co.th
Or check our subsidiary and SEO partner at GES Thailand |
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Our E-Consulting unit will maximize
your website search engine ranking and ROI in less then 2 weeks!
JSG's E-Consulting unit is has a qualification as Google Advertising Professional, you can click the Google logo below to see our license.
We specialize in website ROI Optimization,
as we target a page #1 top 3 Search Engine Ranking in Google, Yahoo and MSN
as well as a maximum number of leads and sales for you.
We achieve this via SEO (Search Engine Optimization) and PPC (Pay Per Click) projects.
These projects, which take 2 weeks (1 week SEO research & implementation and 1 week tuning) to complete, are targeted at getting your website rank much better, as well improving your PPC ad-rankings, click through rate and sales.
Every business out there is competing hard with service offerings alike yours, thanks to the way the world has opened up and provided 1 billion websurfers with 24/7 ebusiness access.
There are plenty of ways to boost sales and promote your website nowadays. Offering free and relevant product info is the current trend in tempting surfers to click links and reach your site. Articles posted on your website and EZines, Ebooks, Blogs, and/or Press releases posted at other websites can also be very effective in bringing in new customers. Note that these campaigns all can take months before they bring in traffic to your website.
But what if I have a recently launched website with zero traffic?
Then Pay-Per-Click or PPC advertising is the only efficient way to get signficant amounts of targeted visitors to the website. When a website is just launched (and still is in the Google Sandbox) it can take up to 1 year to rank well. So webstraffic will be very low during the first year. PPC now can maximize your e-sales within a period as short as 2 weeks!
How does PPC based search work?
When people query the web via a search engine like Google, Yahoo or MSN, the search engine returns, next to natural links, also "sponsored" (PPC) links at the top of the page, and at the right hand side of the screen (see inset below; click for a bigger image).
Important to note is that the PPC ads are shown for free, thousands of times a day, until somebody clicks your ad; only then you pay for the click.
Now, when people click those PPC ads, they are directed to your website. This way you will get very targeted customers indeed, as the ad only shows for specific keywords chosen when setting up the PPC campaign.
The company advertising your PPC ad (Google Adwords, Yahoo Overture, and/or MSN Adcenter are the leaders in PPC) next charges you for the click costs, most of the times only a few (4 to 7) Thai Baht; equivalent to $0.10 to 0.20 USD on the average. Depending on tne conversion of this click into a lead or sale for you, and the sales-margin, you make a profit.
Average conversion rates are 5-10%, so on every 10 to 20 clicks you are likely to get a sales-lead or make a sale, meaning the CPA (cost per acquisition) will be inbetween $1 and $2 (36 to 72 baht). All depends of course on the average CPC; which in turn depends on the industry segment concerned.
Now, for someone with good emarketing, statistics and SEO skills, a pay-per-click campaign can be set up on own initiative (with all startup pitfalls of course, and a learning curve of at least 6-12 months).
Most companies however, don't have the know-how or the time to work through the steps needed to set up this type of advertising. The best thing to do is to hire a PPC consulting firm that has all the resources and networking skills to build an effective promotion program. Not only that, hiring a pay-per-click consulting firm means that you don't have to worry about links on dead sites, maintenance or creating a catchy advertisement.
Companies devoted to SEO & PPC consulting (like JSG's Econsulting) will work with you to develop a winning pay-per-click marketing strategy.
We start with SWOT & competitor (SEO) market surveys, next do extensive keyword research, and make sure website SEO settings are in tune with PPC ad texts & landing page sales pitch. This SEO/PPC fine-tuning ensures maximum conversion rates of clicks into leads and sales. All is based on a solid ROI and ROAS calculation. We guarantee results! (see our guarantees below)
So contact us for a free Intake now! We will analyze your emarketing campaign(s) and get back to you with an analysis within 36 hours!
Below are the SEO & PPC services JSG's Econsulting Unit provides:
PPC (Pay Per Click) services:
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landing page SEO analysis & optimization |
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guarantee 1: top3 PPC ad position |
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guarantee 2: CTR (Click Through Rate) > 3% |
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guarantee 3: CPC (Cost Per Click) <50% of industry CPC average for market segment concerned |
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target conversion of clicks into leads >10% and leads into sales >20% |
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optimizaton (new as well as existing campaigns) is done in 2 weeks |
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guarantees 1-3 are valid for at least 3 months after start of project |
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fixed fee (50 hour) optimization; including up to 50000 keywords |
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dedicated account manager for the complete course of the project |
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year plan maintenance service with 24/7 clickfraud detection |
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services are provided by licensed (google adwords professional) staff |
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multi language support (all european & asian languages) |
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our E-Consulting team has experience with over 250 adwords and 80 overture campaigns; since 2003 |
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PPC optimization focus is on Google Adwords, Yahoo Overture & MSN Adcenter |
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SEO (Search Engine Optimization) services:
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website SWOT analysis |
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competitor research |
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keyword research |
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metatag optimization (title, keywords, description) |
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picture ALT-tag optimization |
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link-anchor text & backlink optimization |
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keyword density optimization |
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content, context & semantic optimization |
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Sitemap & Pagerank optimization |
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SEO optimization focus is on a top 10 Google, Yahoo and MSN ranking |
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SEO & PPC services are provided for new as well as existing websites and PPC campaigns.
As we work from within Asia, our SEO & PPC hourly rates can be 60% lower than related USA and European ones, for the same (licensed) PPC work.
All our EConsulting employees are licensed Google Advertising Professionals.
** Special Thai SME offer: Google Advertising Starter Plan
--for companies based in Thailand and new to Google Adwords
--fast track: adwords campaign implemented in 3 days
--guaranteed ad position in the top 3
--maximum number of keywords: 100
--maximum number of campaigns: 2
--ad placement on Google.com and Google.co.th
--advertising in 2 languages; English & Thai
--stats reporting: every week
--24/7 helpdesk support
--setup fee: 13500 baht
--monthly fee: 4500 baht
--minimum subscription period: 1 month
--NB: this is a "niche-entrance" campaign;
for conversion (lead+sales) based campaigns please check GES Thailand
For info on our advanced PPC Plans contact us at EConsulting@jsg.co.th
Or check our subsidiary and SEO partner at GES Thailand |